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About the Blue Hope Partnership Program

The Blue Hope Partnership Program provides funding to organizations that are making strides to knock colon cancer out of the top three cancer killers. Partners do this by:

Promoting access to screening

Including providing free, at-home screening tests

Conducting innovative research

Examining personalized medicine, biomarkers, and more

Connecting patients to treatment

Including funding for transportation costs and nurse navigators




The Colorectal Cancer Alliance wants to identify Blue Hope Partners who will help further its mission to end colorectal cancer within our lifetime. The Alliance’s mission is to empower a nation of advocates who work with us to offer support for patients, raise awareness of preventative measures, and inspire efforts to fund critical research. The Colorectal Cancer Alliance looks to partner with an organization, company or individual that provides the following colorectal cancer services: screening, treatment or research. Screening services must be provided free or low cost and target uninsured, underinsured and other underserved populations. In addition to conventional medicine such as chemotherapy, surgery or radiation, treatment programs can include clinical trials or financial assistance for colorectal cancer patients who cannot afford their treatment. Acceptable research studies include patient-oriented research, epidemiological and behavioral studies or outcomes and health services research. Research can be targeted to prevention or treatment.

Revenue Includes

  • Local cash sponsorships
  • Registration fees and funds generated through participants

Expenses include

Costs associated with marketing, promoting and conducting the event. Such costs include but are not limited to printing and mailing promotional materials, incentives for fundraising, marketing, staging, sound, race management, permits, insurance and other logistical needs.


The Blue Hope Partner percentage of net proceeds is based on fulfillment of the following:

  • Success of the event
  • Success of the partner’s program
  • Evidence of participation and involvement in event

When determining the success of the event and evidence of participation in the event, the Colorectal Cancer Alliance will evaluate a partner’s involvement in the following areas:

  • Securing a paid or in-kind sponsor
  • Media and marketing placement
  • Marketing the Undy event to employees
  • Distributing marketing material to target Undy audience
  • Forming a team and recruiting members
  • Conducting team fundraising
  • Securing a minimum of 5 volunteers for the day of the event
  • Social media promotion of the event
  • Assisting with national logistical event gaps and needs

The amount of grant funding shall be at Colorectal Cancer Alliance’s sole discretion. Grant funds must be used for the purposes outlined in the grant proposal. Approved partners will be required to sign an MOU (memorandum of understanding) outlining the use of funds and responsibilities of both the Blue Hope Partner and the Colorectal Cancer Alliance.

Application Deadline: Applications must be received at least 120 days in advance of the event.

Award Notification: Applicants will be notified via email within 21 days of submitting an application. Grant Disbursements: Grant money will be distributed by the Colorectal Cancer Alliance to Blue Hope Partners within 90-120 days of the Undy RunWalk.

Grants Consumption Deadline: Grant money must be used by Blue Hope Partners within 18 months of receiving the check.

Report Deadline: Blue Hope Partners are required to submit proof of participation within 21 days of the Undy RunWalk. Partners must also submit a final evaluation report to the Colorectal Cancer Alliance 12 months after the Undy RunWalk.


Benefits of partnership

By partnering with the Colorectal Cancer Alliance, there are tangible benefits for the Blue Hope Partner.

Benefits for the partner include:

  • A percentage of the event’s net profit
  • Local referrals for those in need of services
  • Text and a link to the partner’s website on the Colorectal Cancer Alliance Blue Hope Partnership Program Webpage
  • Mention in event Press Release
  • Logo on event website, registration brochure and race poster
  • Great exposure as a supportive partner of the Undy RunWalk
  • Exhibit space at the at the Undy RunWalk to promote and display materials

Current partners

  • Atlanta, GA - Northside Hospital Cancer Institute



    Northside Hospital is extremely appreciative of the support provided by the Colorectal Cancer Alliance. Funding is used to sustain a thriving transportation program developed in previous grant years. These funds are used to purchase gasoline gift cards for colorectal cancer patients needing assistance getting to and from chemotherapy, radiation, and medical appointments as well as for patients who need assistance getting to colonoscopy appointments. The Colorectal Cancer Alliance Transportation Program continues to grow each year and Northside Hospital and the patients who are served are extremely grateful for CCA’s support.”

    Through Northside’s Colorectal Cancer Transportation Assistance Program, qualified patients receive gas cards to assist with one way or round-trip transportation, , to colon cancer-related activities such as physician appointments, colonoscopy appointments, colon cancer diagnostic testing, colon cancer treatment and medication refills. Thanks to the Colorectal Cancer Alliance and the Blue Hope Partnership Program, Northside Hospital is able to reduce transportation as a barrier to care by offering resources to assist colorectal cancer patients.


    People served: 77

    State-wide colon cancer stats:
    4,040 diagnoses; 1,540 deaths

  • Buffalo, NY - Independent Health Foundation

    “We are honored to partner with the Colon Cancer Alliance as a Blue Hope Partner to help our Western New York community get the access to screenings and information they need about colon cancer. Our partnership enables us to reach those who might not otherwise utilize this critical part of healthcare."

    - Carrie Meyer, Executive Director, Independent Health Foundation

    Independent Health Foundation Good for the Neighborhood Program encourages residents in western New York to engage in healthy living habits. The program provides a wide variety of health screenings, including take-home colon cancer testing kits. Any patient who needs follow up testing will be referred for a colonoscopy or other appropriate screening.

    People served: 1,500

    State-wide colon cancer stats:
    8,490 diagnoses; 2,870 deaths

  • Cleveland, OH - Cleveland Clinic

    Cleveland Clinic has developed an online risk assessment tool that stratifies an individual's colorectal cancer risk as average, low, medium or high based on personal and family history risk factors. Since its inception in 2010, over 26,000 individuals have completed the risk assessment, with more than 1,000 scoring high risk. They are working to confirm, with medical records, the personal and family history information reported; offer genetic counseling; identify what colorectal cancer screening has been performed to-date; and help to schedule any colorectal cancer screening that may be indicated.

    State-wide colon cancer stats:
    5,510 diagnoses; 2,130 deaths

  • Dallas, TX - Mary Crowley Cancer Research Centers

    “Mary Crowley Cancer Research is grateful for our continued partnership with the Colorectal Cancer Alliance and is honored to help them further their mission of providing hope and support to colorectal cancer patients and their families”

    -Ellen Dearman, Vice President of Development at Mary Crowley Cancer Research Centers


    Since 1992, the Mary Crowley Cancer Research Centers has been bringing new scientific discoveries to cancer patients through early-phase clinical trials. As of January 2013, there are 21 colon cancer patients at Mary Crowley on a waiting list for a clinical trial. The Blue Hope Partnership Program funding helps offset clinical trial development expenses required to recruit and open clinical trials for waiting colorectal patients who have exhausted all standard care options. Since January 2014, Mary Crowley has enrolled 56 colon cancer patients onto clinical trials giving them access to a new, innovative treatment option.

    State-wide colon cancer stats:
    9,690 diagnoses; 3,700 deaths

  • Denver, CO - University of Colorado

    "We, at the Colorado Colorectal Screening Program (CCSP), are very grateful for the funds we have received from the Blue Hope Partnership Program. We have partnered with Colon Cancer Alliance since 2008, and these funds have contributed to our success in screening over 25,000 low income, uninsured Coloradans throughout the state. The Program is a valued resource in the community, as illustrated by one individual screened through our Program writes: “It has taken a weight off my shoulders, as members of my family have died of colorectal cancer. It has been at the back of my mind always but I have not been able to afford the screening.”

    The University of Colorado Cancer Center's Colorectal Screening Program partners with healthcare clinics statewide to increase colorectal screening rates in the medically underserved in Colorado. 

    We also support Dr. Christopher Lieu’s research and clinical practice focus on young people with colon cancer and their genetically distinct form of the disease. These patients may need specialized multidisciplinary care to improve their outcomes and to prevent potential side-effects of treatment.

    State-wide colon cancer stats:
    1,770 diagnoses; 660 deaths

  • Jersey Shore, NJ - Monmouth Medical Center

    Monmouth Medical Center is a not-for-profit hospital serving the uninsured and underinsured population of Monmouth County. The medical center has an existing breast cancer program that reaches more than 7,000 women annually. The Blue Hope Partnership Award will be used to add colon cancer education to that program to educate women over 50 and their spouses. Funds will also be used for lab and patient exam fees.

    People served: 1500

    State-wide colon cancer stats:
    4,000 diagnoses; 1,420 deaths

  • San Diego & Sacramento, CA - California Colorectal Cancer Coalition

    The California Colorectal Cancer Coalition (C4) works to eliminate the disparities in screening and treatment of colon cancer in underserved populations. Project Access provides screening for uninsured and underinsured residents of San Diego to be screened for colon cancer. The C4 screening program serves as a model for other programs throughout the United States. C4 continues an annual grants program awarding $60,000 to California Clinics that serve the under and uninsured to increase the grantee clinic's colon cancer screening rate.

    People served: 10,000 uninsured people have been screened,
    with 7 cancers found, and 6 have successfully undergone treatment.

    State-wide colon cancer stats:
    13,890 diagnoses; 5,240 deaths

  • St. Louis, MO - Mercy Health

    "People served by the Mercy Hospital St. Louis JFK Clinic are among the most economically vulnerable in the St. Louis area. Most JFK patients could be described as "working poor," that is, people who are working hard but still struggling to make ends meet. In addition to helping these individuals access needed colon screenings, improved outcomes will also benefit their families and our community as a whole."

    State-wide colon cancer stats:
    2,890 diagnoses; 1,050 deaths

  • Tampa, FL - BRIDGE Healthcare Clinic

    “The Colorectal Cancer Alliance, through the Blue Hope Partnership program, has enabled our clinic, the Bridge Healthcare Clinic, to provide colon cancer screening and treatment to patients that would otherwise be unable to afford or access screening or treatment by any other means. We have already found and treated colorectal cancer and precancerous colonic polyps in many of our patients. Without a doubt, some of these patients would have progressed to more aggressive colorectal cancers if we are unable to screen them at this time. Our Clinic and patients would like to shout out our heartfelt thanks to the Colorectal Cancer Alliance.”

    - Frederick L Slone, M.D. The University of South Florida Bridge Healthcare Clinic

    The University of South Florida BRIDGE Healthcare Clinic is a student-run free clinic. Currently, the BRIDGE clinic has a process in place to screen all of the patients that enter into the Clinic for the need for colonoscopy, either based on age, family history or symptoms. The funding for these procedures is entirely dependent on the funds given to us by The Blue Hope Partnership Award through the Colorectal Cancer Alliance. With these funds we are able to provide our patients with colorectal cancer screening by either FIT testing or by colonoscopy. In addition, these funds are also used to buy the colonoscopy prep materials that the majority of our patients cannot afford. Over the past year, with these funds, we have been able to completely cure one colon cancer and remove pre-cancerous lesions from many others.

    State-wide colon cancer stats:
    9,930 diagnoses; 3,620 deaths


Other inquiries

For questions about fundraising, event details, registration, community outreach, promotional materials, media inquiries or bringing the Undy RunWalk to your city, please contact:

Kelly Russo
Director of RunWalk & Volunteer Engagement
Phone: (202) 204-7566

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